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LGC Blog

Lorraine Gregory Communications Announces Merger with Aurora Productions

Edgewood, NY – May 1, 2021 – Lorraine Gregory Communications, an award-winning full-service design and marketing agency headquartered in Edgewood, NY, announces their merger with another award-winning company, Aurora Productions, Inc.

Headed by Richard Poggioli, the CEO and creative force behind film and video productions for broadcast television, documentaries, and corporate advertisers such as Canon, Honeywell, Island Federal Credit Union, and Kozy Shack, brings a magnitude of expertise that propels the joint venture to the top of the list of agency competitors. Working closely with agencies and marketers, Aurora is a perfect complement to the existing comprehensive services offered by Lorraine Gregory Communications (LGC). Their combined industry knowledge spans 60 plus years of advancing client’s messages. The recent rebrand of Lorraine Gregory Communications was partially in anticipation of the merger of these two powerhouses.

President Benjamin “Jay” Demetriou continues to strengthen the company in terms of elevating the in-house skills and capabilities. Both Jay and founder/CEO Greg Demetriou agree that Rich Poggioli fills an important role in the advancement of the company. “Not only is Rich the consummate professional, but he is also easy to work with.” Internally, Gina Del Vicario, Vice President, has assumed the responsibility of blending the companies and culture. “It is exciting to be working with an award-winning director such as Rich,” said Gina.

“I feel energized with the possibilities. Joining forces with LGC was a natural. The early support I have received here allows me to think about the future and where we can improve so many of the marketing programs assigned to us with film and video. The crew is ready to shoot in the studio, which I love, or on location,” said Rich Poggioli.

As Director of Video Services, Mr. Poggioli will oversee all video projects as well as manage our two NYS Certified Film Production studios. He has envisioned all manner of uses for the 3,500 square foot studio and the more intimate green screen studio.

The merger has enriched the Ask A CEO interview show, hosted by Greg Demetriou, with expert production by LGC Studios, enhanced the Greg’s Corner Office YouTube channel, and upgraded the audio for the podcast version.

Evolution is at the forefront of the company’s mission, and the addition of Aurora Productions solidifies the firm’s commitment to excellence in all of their service lines, well into the future.

“Lorraine Gregory Communications continues to grow and mature as a leading marketing agency. With each important step, expansion, and addition, LGC has firmly planted our flag in the marketplace,” said Jay Demetriou.

The agency has continually added services to meet the varying needs of clients, demonstrating their dedication to providing businesses with the best and most effective solutions. The company is known for staying on top of trends and marketing innovations that drive success for clients.

For more information on Lorraine Gregory Communications please visit https://www.lorrainegregory.com or contact Peter Spalding, Sales Director, at 631.694.1500 Ext. 204.

About Lorraine Gregory Communications

Lorraine Gregory Communications has built the most complete award winning and forward-thinking integrated marketing agency around. No other agency can boast the totality of services we offer in-house. Ownership believes in the continued evolution of our brand to remain relevant in the ever-changing world of messaging for our clients. With over 30 years of vast experience, LGC has served as a valued partner to Municipalities, Healthcare systems, Universities, professional practices, and retail organizations. LGC boasts a 25,000 square foot headquarters that houses the agency offices, a large print and mail operation, and a 3,500 square foot film studio and a green screen studio, both of which are designated as NYS Certified film production facilities.

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Greg Demetriou

Greg Demetriou

The author, Greg Demetriou is the CEO of Lorraine Gregory Communications, the founder of GregsCornerOffice.com and the host of the Ask A CEO video and podcast show. He can be reached at [email protected]To learn more about Greg, read Greg's full bio page.