Case Study New York Blood Center

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Challenge

As a long-time partner of New York Blood Center, we are tasked with managing several aspects of their donor engagement process. In addition to handling time-sensitive Print and Direct Mail operations for their donor outreach campaigns, they needed to streamline the warehousing and distribution of premium items for their donor loyalty program.

Solution

We continued the successful fulfillment of their Direct Mail campaigns while implementing a streamlined warehousing and fulfillment system. By optimizing inventory management processes, we ensured that premium items were tracked in real-time, providing better visibility of stock levels. Our team also enhanced the fulfillment process by organizing the warehouse for faster picking and packing, so all donor premium items were shipped promptly and accurately.

The Results

Our partnership has strengthened NYBC’s communication strategies, significantly enhancing their donor engagement. The optimized inventory system improved efficiency, leading to faster and more accurate fulfillment of premium items, and delivering a seamless experience for donors. Our continued collaboration reflects a shared commitment to excellence through strategic communication and operational support.