Blog

Leave creative work to the creatives
Quite possibly (in my opinion) one of the largest scourges to professional graphic designers was the advent of Microsoft Word and its elementary counterpart –

Things to remember when creating ads
You racked your brain to come up with a compelling offer and hope the world responds. You found some free images online and wrapped your

Is it advertising or marketing?
Both are correct and different at the same time. Clearly stated, advertising is a component of marketing. Although the lines are often blurred and the

LIBN Article – Getting Published Gives Business Leaders An Edge
Why should business owners and professionals publish articles? Fame, prestige, ego? What about money: No, at least not directly. The fundamental reason all business people

Call It Growth 101
After taking part in the Goldman Sachs course, our owner and CEO, Greg Demetriou, was interviewed on how the course impacted his company and how